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SALES AND MARKETING, HOW DOES IT WORK?
How can marketing and sales interact better? And why is it important that your marketing always works in function of sales?
During this new edition of our Inspiration Talks, we explain how to use marketing that really pays off. No blanks, but a clear approach that your customer understands and buys. We zoom in on the entire customer lifecycle and show how marketing can give a push towards conversion at any moment.
This session is especially for entrepreneurs who do not want to waste time or budget on separate actions without results. Don't expect woolly theory, but concrete tips you can start using right away.
This session will be in English.
WHEN
November 26, 2025
WHERE
Diestsesteenweg 104B, 3010 Leuven
AGENDA
17:30: Reception with snacks and drinks
18:30: Employer branding, how does it work?
19:30: Debriefing with food and drinks
TRADE SHOWS, HOW DOES IT WORK?
A trade fair, still a good idea in 2026? It is a great opportunity to
showcase your brand, generate leads, and build valuable connections, but
only if you approach it the right way. A grand stand is just the beginning.
During this Talk, we dive into the world of trade fairs: how to get the
most out of your presence with the right strategy, preparation, and follow-
up. We’ll show you how to make a trade fair an integrated part of your
marketing and sales strategy. You’ll discover how to stand out from the
competition, engage with relevant visitors, and measure the impact of
your participation.
Whether you’re considering your first trade fair or have years of
experience, this Inspiration Talk will give you insights, inspiration, and
practical tips to make your next participation a great success.
WHEN
t.b.a.
WHERE
Diestsesteenweg 104B, 3010 Leuven
AGENDA
17:30: Reception with snacks and drinks
18:30: Sales en marketing, how does it work?
19:30: Debriefing with food and drinks
